4.2×
average ROAS
From a local artisan eco-cosmetics maker to a recognizable D2C brand with a predictable order flow and healthy unit economics.
VERDE started as a small natural-cosmetics workshop: a strong product and loyal customers, but growth hit the ceiling of word of mouth. Ads were launched chaotically, and budget was spent without knowing what actually drove orders.
“We knew people loved the product. We just didn't know how to get new people to discover us — and make it pay off.”
Instead of scattered launches — a four-layer system where each layer reinforces the next.
End-to-end attribution: you see which creative and channel truly drives an order, not just a click.
UGC video for TikTok, static carousels for Meta, search intent for Google — the right format for each channel.
Follow-up flows and email sequences turned one-time buyers into repeat customers.
Campaigns prepared ahead of sales smoothed the dips and made demand predictable.
When you see the real source of an order, budget flows where it pays off.
One creative across all platforms loses to each platform's native format.
A repeat purchase costs a fraction of the first order.
Prepared peaks remove the dips and give a forecast.
“For the first time we have a real growth system, not just ‘ads’. We see where every dollar goes — and how much it comes back.”
We'll shape your results into a clean, readable case study — and build a template you can fill in with the rest yourself.
Discuss cases for your agency →